The Central Baltic 2014-2020 Programme finances result orientated cross-border cooperation projects in Estonia, Finland (incl Åland), Latvia and Sweden

When and where to use the EU emblem and programme logo?

There are three good sources that list the required references: the Programme Manual, the FAQ and an overview table.

You can download the required references directly from our webpage: http://centralbaltic.eu/document-categories/logos-and-maps

The Programme Manual

Below we have attached a few sections from the Programme Manual to provide a quick view of the required references. For current information, we strongly encourage to review latest Programme Manual, found on our webpage: http://centralbaltic.eu/document-categories/project-documents

In the Programme Manual, the following is said about the correct use of references (ver. 2.4, p. 95)

Making sure the needed logos and references are in place is important. The cost of any material or information activity, such as a seminar organised by the project, that does not include the required references to EU and the programme, are not considered eligible and thus the project partner will not receive co-financing for these. An internal project meeting is not considered an information activity. As the absence of required references can have some rather severe (financial) consequences, be sure to use them. Remember to always check also the other co-financers’ publicity requirements and follow the national rules on publicity issues.
The needed references are the following:
  • The flag of the EU together with the textual reference ‘European Union’
  • Textual reference ‘European Regional Development Fund’
  • The logo of the Central Baltic Programme 2014-2020
For small materials such as pens, where space for printing is limited, the following references have to be used:
  • The flag of the EU with the textual reference ‘European Union’ AND
  • EITHER the Central Baltic Programme 2014-2020 logo OR
  • The project’s own logo
If there are other logos displayed in addition to the EU flag, the flag is to have at least the same size as the biggest of the other logos, measured in height or width. The placement of the above mentioned references is to be well visible but can otherwise be freely decided. The logos should preferably not be displayed on a coloured background, but in case this can’t be avoided, a white border should be added to the EU flag.

The different versions of the needed electronic logo files can be downloaded from the programme website. Using the provided files with the EU flag and other references is preferred as they obey to the graphical requirements (colours, fonts) set by the EU Commission.
The Guide for Project Communication provides a useful overview table on the use of the references. The following short overview illustrates how the references and logos should be used for the different information materials, activities, equipment and infrastructure investments:
  • Information materials have to contain the above-mentioned references to the funding source according to the size of and the space available on the information material. More information on the different kinds of materials and how to use the references in them can be found in the Guide for Project Communication available on the programme website.
  • Websites: Information about the project and the received EU funding is to be published on each project partner’s website. Websites created with funding from the Central Baltic Programme 2014-2020 must contain all the above-mentioned references to the funding source at the start/main page. The EU flag, in colour, and text ‘European Union’ must be displayed on the front page without the reader having to scroll.
  • Information activities: The organisers of events such as meetings, seminars, fairs and exhibitions, which are part of and co-financed within the project, have to show the link to the project and EU funding. The needed references are described at the beginning of this chapter.  
  • Infrastructure investments: An explanatory billboard as described above.

FAQ

The frequently asked questions section deals with real-life scenarios that have occured in project communication. It's a good reference to check for special cases regarding e.g. printing the emblem on coloured backgrounds and erecting temporary billboards.

Overview table

The overview table provides required references at a glance. The file is available as jpg and pdf