The Central Baltic Programme has joined the Interreg branding initiative to boost European Territorial Cooperation (called Interreg) impact and recognition of the Interreg programmes through harmonised logos.
Joining the harmonised branding initiative is expected to reduce spending as well as to increase simplification and recognition of Interreg funds and results. What is more, our programme will extend this harmonisation to all funded projects to multiply these positive effects.
The brand consists of the following elements: the logotype (1) with the coloured arch inside, the EU emblem (2) and the statement (3).
The only funding statement to be used in the new programming period is “Co-funded by the European Union”, with no reference to specific funds.
In line with the Brand Manual developed by Interact, the harmonised Interreg brand provides greater visibility for Interreg at all levels and towards the widest audience, demonstrating that Interreg makes a difference both locally and at European level, providing large-scale evidence that cooperation in Europe brings people closer, makes economies stronger and helps to preserve better our environment.