FINESTJAPAN

FINESTJAPAN – Coaching webinar and workshop 24th April 2025 at 8.30

Join us at our event ”How to prepare for entering the Japanese market?”, an essential coaching seminar for Finnish & Estonian technology companies looking to expand their reach into Japan

This on-site session is arranged simultaneously in Helsinki and in Tallinn. The session is organized under the FINESTJAPAN project, and it will provide you with valuable insights into the Japanese business environment, cultural nuances, and strategic planning necessary for successful market entry.

AGENDA

8:30 Welcoming words & project objectives and plans
Presenter: Ilkka Aaltio & Anu Puusaag FINESTJAPAN Project Managers

8:45 Japanese business culture and social code – Japanese society and social code.

  • Overview of Japan economy
  • How is Japan planning to keep its future competitiveness and growth within spectrum of Green Transformation?

Presenter: Ciriot, online from Japan

9:15 Sales and marketing in Japan: common practices:

  • Business culture in Japan
  • Communications with Japanese businesspeople
  • How to reach a business contract with Japanese: Best practices

Presenter: Ciriot, online from Japan

9:45 Necessary elements for a market-entry in Japan

  • Typical market-entry models.
  • Business establishment: why and how?

Presenter: Ciriot, online from Japan

10:15 Coffee break

10:30 Preparations for meeting prospective Japanese business partners.

  • Necessary information from your company for Japanese counterparts.
  • Q&A ~ 30 mins

Presenter: Ciriot, online from Japan

11:30 Brunch break

12:00 FINESTJAPAN project overview and opportunities to Finnish companies
Presenter: Ilkka Aaltio, FINESTJAPAN Project Manager

12:00 FINESTJAPAN project overview and opportunities to Estonian companies

Presenter: Anu Puusaag, FINESTJAPAN Project Manager

12:15 Round-table discussion, Q&A

For Estonian companies, sign up at Tehnopol event site

For Finnish companies, sign up at Green Net Finland site

FINESTJAPAN project aims to create for Finnish and Estonian SMEs new business deals in Japanese markets.
Project partners are Green Net Finland (FIN) and Tehnopol Science and Business Park (EST) for more details, vitsit the Project website