Our project has been successfully completed

The final two months of our project united a sequence of several online events. A master class by Gary Ljamin, founder of the digital marketing school marketilo.eu, revealing the secrets of viral video, was supplemented by a presentation by Ivar Varm, director of Webidea company, on how to make a website and Facebook page more attractive using various visual design effects.

The following master class on selling handicrafts on the largest online platform  Etsy.com, was conducted by Marina Potjomkina, a well-known entrepreneur in Latvia, who launched 5 of her own successful stores on this master place.

In October, Ukrainian women took part in a workshop on setting up advertising in Meta, monitoring and analyzing the effectiveness of marketing activities of attracted clients and achieved sales, which was held by well-known speakers in the project, Alexandra Rozenkova and Andrei Pshenichny. The conclusive training meeting was devoted to budget development. Anna Krapane and Jelena Reshetnikova, owners of marketing agencies, were invited to it. Their presentations, together with the research conducted by the leading expert of the project Jelena Sterhova, gave an opportunity to see from the inside how digital marketing professionals work with clients.

And finally, our Closing conference. The project partners, together with its participants, interactively went through the implementation process. Ukrainian women generously shared their impressions, achievements, successes and plans. How many warm words were said to the organizers of the project. After all, the phrase “You changed my life” is also a success of the project!

Representatives of organizations from Latvia and Estonia, which provide assistance and support to Ukrainian women, were also invited to the conference. This means that new opportunities are opening up for the project participants.