The Solutions for Age-Friendly Employer project unites four project partners from Estonia, Finland, and Sweden to enhance employment opportunities for older workers (55+). As people continue working later in life, they often encounter ageism, which can manifest as prejudice, discrimination, or neglect. SAFE aims to counteract these issues by developing and promoting age-friendly practices and tools, ensuring that people are valued and supported in their professional environments regardless of their age. Let’s make age equality the norm to foster a thriving, diverse workforce!

By creating an interactive SAFE model, the project provides workplaces with a comprehensive framework to implement age-friendly solutions through organisational self-assessment. This model will be piloted in health and well-being sector companies, facilitating a culture shift towards inclusivity. By conducting workshops and training among workplace representatives, developing policy recommendations, and raising awareness through a podcast series, we aim to identify and address age-related challenges. Ultimately, the project will promote sustainable changes in the Central Baltic region, allowing older people to remain valuable contributors in workplaces, thus enriching both the culture and well-being of the work environment.