Welcome to the Silver Entrepreneurs project materials section. In this section you can find useful materials related to the project.
Silver Enterpreneurs
The Silver Entrepreneurs Online Catalogue presents the business projects of senior participants who have transformed their ideas into practical initiatives
Discover what we built together and why it matters.
And at its heart: the Silver Generation—vibrant, skilled, future-ready
Simulation Programme
Concept note
Practical, cross-border training that turns experience into ventures, ending with a ready-to-present project.
Final International Conference Report
Final conference, 28 May 2025 (Riga): partners and senior participants from Latvia, Finland, and Sweden.
Silver Impact Sustainability Report
Outcomes, capacity building, dissemination, and long-term rollout across Latvia, Sweden, Finland.
⭐Success stories
- Success story: Establishment of an apple cider vinegar production plant
- Success story: The spark of “DZILNU” craftsmen
- Success story: Venue of outdoor events
- Success story: Making “Geocaching accesories” with a 3D printer for hiding
- Success story: Rural tourism Service
- Success story: Hand knitted dog wool socks
📚Materials in English (ENG)
What is a value proposition?
Sales -To get your target groups what they need
Marketing and branding in a nutshell
Marketing plan – work sheet
Entrepreneur’s core competence – Entre Comp
Customer segments and value creation
Country Focus – Latvia
Transnational business between Latvia and Finland
Common Entrepreneurial Challenges
Generating ideas
Double diamond design process
Double diamond process & the Opportunity Map
Article: Supporting silver entrepreneurs: the role of adult educators in promoting entrepreneurship
skills in the 60+ group
Empathy map canvas
Icebraker
Silver Entrepreneurship simulation program
📕Materials in Latvian (LV)
Canva izmantošanas iespējas uzņēmējdarbībā
Dažādu paaudžu raksturojums
Kā veiksmīga komunikācija ietekmē pārdošanas rezultātus
Pārdošana -lai sniegtu savām mērķa grupām to, kas tām ir nepieciešams
Marketings. Rīki un citas noderīgas saites
Mārketinga plāns- darba lapa
Mārketinga plāns – paraugs
Saites uz noderīgiem video un citu informāciju
Cik svarīgs ir mārketings, lai ideju pārvērstu biznesā?
Dubultā dimanta process
Dubultā dimanta process – Prototips
Empātijas karte – Canvas
Iespēju karte
Kādēļ klienti aiziet?
Klientu profili
Kopīgi uzņēmējdarbības izaicinājumi
Kur rodas bizness?
LEADER programmas iespējas
Produkta apraksts – piemērs
Sociālā uzņēmējdarbība
Uzņēmēja pamatkompetence EntreComp
Uzņēmēja portrets
Uzņēmējdarbības projekta izstrāde
Uzņēmējdarbības projekta izstrādnes veidne
Uzņēmējdarbības resursu diagramma
Uzņēmuma pamati
📗Materials in Swedish (SWE)
Karaktärsdrag hos framgångsrika entreprenörer
📘Materials in Finnish (FIN)
Miten perustan yrityksen?
Kiertotalouden liiketoimintamallit
Hinnoittelu – Hinnoitteluun vaikuttavat tekijät
Dialogin periaatteet
Liiketoimintamallin kanvas
Ansaintamallit
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